If you're looking for a solution to give you full visibility into how your audience is sharing content across multiple devices and dark social channels, GetSocial is a full SaaS-based dark social media analytics solution. It gives you full visibility into content sharing and attribution of social traffic from private channels, so you can make data-driven decisions to optimize ROI. Some of its key features include a virality score, post-level performance metrics, and customizable tools.
Another option is Brandwatch, a full social suite that helps businesses understand and engage with customers in real-time. It has dedicated social media management tools, including Consumer Intelligence and Social Media Monitoring, that help you understand what consumers are saying and inform your brand's strategy. Brandwatch also uses AI to generate insights that help you identify new trends and stay ahead of brand threats.
If you're looking for a more content-focused approach, Knotch offers a single view of content performance powered by generative AI. Its AI-powered insights and actions help you optimize and create new content that drives results. Features like audience perception analysis and PathwayIQ for customer journey insights make it a great option for B2B and B2C marketing teams.
Finally, Tubular offers a single social video analytics platform that gives businesses a single view of social video audiences. With features that analyze cross-channel performance data and track brand mentions, Tubular helps businesses make informed decisions and repeat their successes. This platform is great for media companies, brands and agencies looking to make data-driven decisions in the rapidly evolving world of social video.