Luth

Luth offers up-to-date data that Fortune 100 companies can use to understand what consumers are up to, thanks to its behavioral data collection technology. That technology can track what customers are doing so companies can better understand their audience and make decisions accordingly.

Luth's own technology, ZQ Intelligence, is a single-source behavioral tracking service designed to meet customer journey needs. It offers detailed event-level data feeds for clickstream activity, app usage, location, online purchases and video streaming. That lets companies spot trends and monitor performance metrics.

The company offers a range of tools to help you dig into digital behavior:

• Audience Insights: A service that can reach across devices and services to test media consumption, ad effectiveness and on-demand video behavior.
• Shopper Insights Dashboard: A service that lets you see immediately what people are doing online at major retailers like Amazon, Target and Walmart.
• Behavioral Data Feeds: A service that offers customized daily data on consumer behavior.
• SurveySavvy: A service that lets you participate in online surveys and get paid for it.

Luth's services are designed for companies that want to optimize their marketing and sales efforts across many different channels. The information it can provide can help you get better results from advertising, improve customer satisfaction and develop products.

The company doesn't publish pricing information on its website. Instead, you'll have to contact Luth for a custom quote and arrangement.

Published on July 16, 2024