If you want a more comprehensive platform to analyze your competitors' social media and email marketing campaigns, Meltwater is worth considering. The AI-powered suite includes media intelligence monitoring, social listening and analytics tools. It offers insights into consumer intelligence, influencer marketing and sales intelligence, so businesses can make data-driven decisions. With different pricing levels, it's designed to accommodate different business needs, so it's good for PR, marketing and communications teams.
Another good option is YouScan, an AI-powered social listening tool that digs into text, images and audience data from social media. It includes Visual Insights for user-generated images, Audience Insights for demographics and interests, and Insights Copilot for finding insights faster. YouScan can be used for competitor analysis, brand health monitoring, crisis management and market research, so it's a good option for businesses that want to get a better handle on competitive analysis.
If you're looking for something more focused on real-time monitoring, check Competitors App. The app tracks competitors' social media, email newsletters, blogs, search engine optimization and ad campaigns. It's got customizable Slack notifications and tiered pricing, so it's a relatively affordable option for marketers who want to fine-tune their campaigns based on what the competition is up to.
Last, Opinly offers strategic insights into your competitive situation by monitoring real-time data. It includes competitor email tracking, search engine optimization monitoring and interactive dashboards for visualizing complex data. Opinly can help businesses get market insights, make better decisions and improve customer satisfaction, so it's a good option for businesses that want to get ahead of competitors.