Question: Is there a platform that can help me build and manage dynamic customer segments based on web3 data and off-chain information?

Holder

If you need a platform to create and manage dynamic customer segments based on web3 data and off-chain data, Holder is a good choice. Holder is a web3 CRM and marketing automation platform for web3 communities, DAOs and businesses. It has tools for direct customer communication, creating highly segmented audiences based on wallet data, web3 social identities and off-chain data. It can be integrated with sources like Discord, OpenSea and more to create dynamic customer segments and manage contact profiles.

Faraday

Another good contender is Faraday, a customer behavior prediction platform that can help businesses convert leads into customers, predict spend, identify churn and personalize customer experiences. It ingests data from multiple sources and provides a unified view of customer behavior. It has unified data and AI, adaptive discounting, content personalization and AI safety, so it's a good all-purpose tool for gaining a deeper understanding of customers and managing dynamic segments.

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