Marsello

Marsello is a customer loyalty and marketing platform for omnichannel retailers. It can link to POS and eCommerce apps to offer a unified loyalty experience across in-store and online sales. By tying together transactions across all sales channels, Marsello offers powerful insights to personalize the customer experience and drive sales results.

Some of its features include:

• Omnichannel Loyalty: Design a custom loyalty program with offers, points earning and reward redemption across all sales channels.
• Loyalty Data Analysis: Connect all customer sales to individual buyer profiles for personalized marketing and repeat sales.
• Gamification: Use tiers and rewards to encourage customers to return more often and spend more.
• Email and SMS Campaigns: Manage customer relationships with targeted email and SMS marketing tools.
• Automations: Send timely reminders and win back inactive customers with automated email and SMS flows.

Marsello offers three pricing tiers to suit different business needs:

• Essential: $125/month, including features for a single physical location and up to 1,000 customers.
• Professional: $135/month, adding advanced marketing campaigns and more features for larger businesses.
• Plus: Custom pricing for complex business needs, offering custom loyalty and marketing programs.

Marsello is geared for businesses with both in-store and online sales, as well as those with brick-and-mortar or eCommerce only. The platform can integrate with a variety of POS and eCommerce platforms, so it's relatively easy to get started. A 14-day free trial lets you try out the platform's features before committing to a subscription.

Published on July 6, 2024