automotiveMastermind

Leverages behavioral data analytics and predictive scoring to deliver personalized insights and targeted marketing campaigns, optimizing sales performance and profitability.
Predictive Analytics Sales Performance Optimization Automotive Sales Enablement

automotiveMastermind also offers a Mastermind sales platform designed to transform the way dealerships find, engage and win customers. With behavioral data analytics, the platform gives dealers the ability to deliver personalized insights and targeted marketing campaigns to optimize sales performance and profitability.

Some of the key features of the Mastermind platform include:

  • Maximize the Service Drive: Convert service drive customers into new sales opportunities.
  • Build Loyalty & Prevent Defection: Retain existing customers and drive future sales.
  • Conquest from Competitors: Convert competitor customers into your own.
  • Connect with Recall Customers: Identify and connect with open recall customers.

Mastermind uses predictive analytics to score prospects based on their likelihood to purchase, so dealers can focus on the most promising leads. It also automates targeted marketing campaigns that focus on the most promising new and pre-owned car buyers. The result is higher sales team performance and more efficient operations for dealerships, with personalized, hands-on training to ensure optimal use.

automotiveMastermind provides dealerships with dedicated consultative support, including on-site training and industry best practices, to help sales teams succeed and sell more cars. By leveraging data and intelligence, Mastermind can help dealerships increase sales effectiveness, loyalty and market share while creating more demand from a single platform.

Dealers using Mastermind have seen an average return on investment of 14x, a 10% increase in loyalty and a cost per sale of $207, compared to the industry average of $692. The platform is designed to integrate with existing dealership systems and processes, making it a worthwhile addition to any sales and marketing strategy.

Published on July 18, 2024

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