Question: Can you recommend a platform that helps universities improve their online presence and student recruitment strategies?

If you're looking for a platform to help universities improve their online presence and student recruitment strategies, Everspring is a top recommendation. Everspring combines AI-powered platforms with consulting services, offering tools for digital marketing, enrollment management, and instructional design. It includes features like full-funnel paid media, streamlined student recruitment and retention processes, and online course delivery tools, which have helped universities achieve impressive results, such as 2-3 times industry benchmarks in digital marketing and a 98% term-to-term retention rate.

Another excellent option is Anthology, an integrated EdTech platform that supports the entire learner journey from enrollment to career development. It offers tools for CRM, career development resources, alumni and advancement management, and institutional intelligence. Anthology connects data and analytics to empower institutions to make data-driven decisions, support student success, and drive operational excellence.

Civitas Learning is also worth considering. This software helps higher education institutions improve student outcomes by aggregating academic, behavioral, engagement, financial, and sentiment data. It provides real-time insights and critical patterns to inform policy, program, and initiative decisions, enabling institutional leaders to improve student persistence and graduation rates.

For institutions looking to enhance their communication and engagement strategies, Ocelot offers an AI-powered communication platform. It provides personalized support and guidance through AI-powered tools like two-way texting, live chat, and chatbots, helping to keep students engaged and supported. Ocelot's integration with leading campus systems and years of higher education experience make it a trusted tool for enhancing student retention and outcomes.