If you're looking for an all-in-one tool to monitor brand mentions on social media, news and blogs, Brand24 is a great option. This AI-based system continuously monitors your online presence across more than 25 million sources, giving you immediate access to mentions and insights. It includes features like sentiment analysis, reports and customizable alerts, making it a good option for companies of all sizes. With a free trial and several pricing plans, you can start using it and see the impact on your brand reputation.
Another powerful option is Meltwater, which offers a range of AI-powered tools for media, social and consumer intelligence. The tools include broad media intelligence monitoring, social listening and analytics. It can be used for a variety of purposes, including optimizing editorial mentions and increasing market research productivity, so it's a good option for PR, marketing and communications teams.
Brandwatch is also a strong contender with its full suite of social media management tools. It lets companies understand their customers and respond to them in real time. Tools include brand monitoring, consumer intelligence, content creation and consumer engagement. Brandwatch's AI-based insights help companies keep tabs on trends and defend against threats, making it a good option for companies that want to maintain a strong online presence.
If you prefer something a bit more lightweight, check out Awario. This tool monitors mentions on various web sources, giving you real-time insights to improve brand reputation and awareness. With features like location-based monitoring, social media dashboard and topic cloud, Awario can be used for a variety of purposes, including influencer marketing and social customer care. It offers tiered pricing plans with a free trial, so it's good for companies of all sizes.