Terakeet is an agency specializing in owned asset optimization (OAO), a strategy designed to help brands get the most out of their digital assets to build a more authentic connection with their ideal customer. By combining powerful machine learning models trained on more than two decades of expertise and optimization data, Terakeet provides AI-driven insights, projections and recommendations to help brands optimize their digital marketing.
Terakeet's OAO approach is designed to increase return on investment across all marketing channels by tapping into owned assets like pillar content, blog posts, websites, proprietary data and corporate communications. This helps brands create unique customer experiences, invest in long-term growth models and take back consumer attention from publishers and affiliates.
Some of the OAO services Terakeet offers include:
Terakeet's OAO approach is centered on connecting with the consumer, turning audiences into loyal customers through long-term growth models and reducing customer acquisition costs by 70-90%. The company uses consumer search data to inform its approach, helping brands understand their target audience better and communicate more effectively with them.
Terakeet has experience working with a variety of industries, including financial services, media and entertainment, business technology, telecommunications, retail, insurance and health and wellness. A team of cross-functional experts works closely with clients to develop customized strategies that address unique industry needs.
Pricing details are not publicly disclosed, but Terakeet invites interested parties to contact its team to learn more about how its OAO approach can help their business.
Published on July 14, 2024
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