System1

System1 is a leading responsive acquisition marketing platform that connects high-intent customers with advertisers at scale. The company's AI and machine learning-powered platform is built with privacy as a core principle.

System1's technology is designed to support an omni-channel and omni-vertical approach, which means it can build strong brands across multiple consumer verticals. With RAMP, a closed-loop digital customer acquisition platform, customers can optimize customer acquisition efforts. The platform combines proprietary algorithms, intent data and auction technology to match consumer demand with relevant advertisers across multiple verticals, including travel, finance and health.

Some of the key features include:

• Multi-Vertical Operation: Supports hundreds of advertiser verticals.
• Monetization Agnostic: Integrates with every major digital ad network and monetization channel.
• Intent Matching: Connects consumers with the most relevant advertisers for their needs.
• High Intent Customer Delivery: Provides high-quality audiences to drive high ROI.

System1 operates across multiple verticals through its owned brands, including publishing websites that reach 120 million consumers each month, search sites like Startpage and info.com, and apps like MapQuest. The company is focused on user privacy, operating some of the most private search engines and browsers available.

Pricing details aren't disclosed, but System1 licenses its platform to advertisers looking to reach high-intent customers across multiple channels. The company also works with other companies in a variety of ways, including offering search solutions to publishers, affiliate and lead generation opportunities, and audience growth services.

System1 is geared for advertisers looking to acquire customers and improve return on investment through targeted marketing efforts. Its technology and privacy focus make it an option for those who want to connect with consumers while respecting their data and online privacy.

Published on June 27, 2024