Strands

Generates real-time insights and personalized experiences for customers, driving engagement and revenue growth through data-driven financial management tools.
Digital Banking Customer Experience Management Financial Management Tools Personalized Banking

Strands' digital banking software uses real-time data to generate insights that can be used to improve customer experience and drive engagement. The platform offers a range of financial management tools that can help attract new customers and turn data into cross-selling opportunities.

Strands takes a modular approach to digital banking, with a focus on customer-centric and data-driven personalization. Among its features:

  • Enriched Insights: Behavioral segments and cash-flow projections based on proprietary AI/ML models.
  • Interactive Platform: A contextual view for retail, SMEs and wealth, moving from a product-centric to a customer-centric banking approach.
  • Engaging Experiences: Predictive use cases for financial wellness, credit and deposits.

The platform is designed to help banks increase revenue by offering personalized and data-driven money management experiences for retail and business customers. Strands can help banks do this by:

  • Attracting Customers: Improving digital channel adoption.
  • Retaining Customers: Offering real-time experiences that meet customers' needs.
  • Engaging Customers: Offering AI-based personalization.

Strands has been used by several major banks around the world, including Novo Banco, Banco BPM, HSBC and Huntington, among others. Those banks have reported improvements in customer engagement and digital transformation.

Pricing isn't disclosed, as it can vary depending on specific needs and configurations. Strands offers different implementation options, including on-premise, SaaS and cloud-based options, to ensure that financial services companies of all sizes can use the technology.

Strands can help banks and companies modernize their relationships with customers with modernized and easy financial management, making it a good option for those looking to improve their digital banking.

Published on August 10, 2024

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