Qualifio

Qualifio is a European data collection platform that enables companies to build strong relationships with their customers through interactive and gamified experiences. The platform offers a variety of tools to capture first- and zero-party data that can be used to engage and personalize interactions with customers.

Some of the key features include:

• Interactive Campaigns: More than 50 formats including quizzes, contests, polls and games to create engaging experiences.
• Data Collection: Customizable forms and opt-ins to capture valuable information from prospects and customers.
• Reward Programs: Configurable earning rules, member portals and prize planning to encourage repeat engagement.
• Integrations: Connections to different tools like CRM, marketing automation, DMP, CMP, analytics and more.

Qualifio is geared for consumer brands, in particular retail, FMCG, media, sports and entertainment. The platform's user-friendly interface makes it easy to create campaigns without technical expertise. The platform also ensures GDPR compliance and transparency.

The platform is popular among industry leaders for its ability to drive high conversion rates and to enrich databases with valuable data. Qualifio integrates with a large number of tools, allowing it to be easily integrated into existing workflows and to improve marketing operations.

Pricing plans are tiered to accommodate different brand needs and goals. The Essential plan includes interactive formats, forms and statistics, while the Plus plan includes reward programs and member portals. Additional features like Advanced Formats and custom integrations can be added to increase the platform's capabilities. Contact Qualifio for a demo and custom pricing quotes.

With Qualifio, companies can improve data collection, customer engagement and marketing operations to drive growth and success.

Published on July 6, 2024