Infomo

Infomo offers a suite of innovative marketing and advertising platforms that are designed to address the changing needs of digital publishers, advertisers and telcos. The company uses AI and machine learning to run targeted and contextual campaigns across a variety of digital assets.

Infomo offers solutions specifically designed for digital publishers to increase yield from directly sourced ads and increase the overall reach of their inventory. For telcos, Infomo offers new revenue streams by using existing infrastructure and data assets to host a national marketing ecosystem. Advertisers can optimize media spend using AI across Search, Social and Programmatic channels.

Some of the key features of Infomo include:

• Telco Solutions: Use existing data assets to offer a white-labeled automated national media buying solution.
• Publisher Solutions: Increase reach and increase yield using AI/ML-driven ad stacks that integrate with existing infrastructure.
• Advertiser Solutions: Optimize media spend using automated machine learning processes, including for large and small agencies.
• Customer Data Platform: Capture, curate and activate first-party user data for better campaign targeting.
• Agency Trading Desk: AI/ML-driven platform for running campaigns across multiple channels from a single gateway window.

Infomo is designed to address some of the persistent challenges in digital marketing by providing a single platform for running and optimizing campaigns. By connecting across channels and using AI, it helps customers get more marketing value out of their advertising spend. The platform is designed to be modular and integrate with existing Ad-Tech infrastructure, providing a seamless user experience.

Pricing details are not disclosed, but Infomo offers professional services to help customers configure custom solutions that meet their specific business needs. This approach allows for a customized onboarding process to ensure the platform meets the needs of individual users.

Published on July 6, 2024