Question: I'm looking for a platform that allows me to easily publish and customize promotions across my website.

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Thrive Commerce

If you need a platform to publish and customize promotions across your website, Thrive Commerce is a good option. The tool is geared for e-commerce and marketing teams to run digital promotions, with features like a single interface for creating and scheduling promotions, Smart Bars for personalization, and Promotions Manager for ease of use. It also comes with Insights & Analytics for data-driven marketing optimization to help you improve traffic, conversion, and revenue metrics.

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Personizely

Another option is Personizely. This conversion marketing tool is designed to increase engagement on your website and ecommerce site with website widgets, personalization and promotional tools. It has a drag-and-drop builder to create upselling and cross-selling pop-ups and personalized recommendations. The tool can be used to personalize website content based on user behavior and preferences to increase sales and improve your online presence.

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Storyly

If you want something more interactive, check out Storyly. The tool lets businesses add full-screen, shoppable experiences to their mobile apps and websites to try to boost engagement, conversion and revenue. Its features include a Creative Studio for creating engaging content, Smart Automation to automate the process, and Direct Shopping for integration. Storyly is geared for retail and commerce companies trying to improve conversion rates and retention.

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Unbounce

Last, Unbounce is a general-purpose landing page builder and Conversion Rate Optimization (CRO) tool. It's got a drag-and-drop builder, A/B testing, AI copywriting and integration with common marketing tools. It's good for building and optimizing high-performing landing pages and popups so people can find and profit from successful marketing experiments without needing to be a programmer.

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