Question: I need a tool to analyze my competitors' social media performance and identify areas for improvement.

If you want a tool to analyze your competitors' social media presence and see where you can improve, Competely is a good choice. Competely is an AI-powered competitive analysis tool that can give you a lot of detail on marketing, products, pricing, audience, customer sentiment, company information and SWOT analysis across a range of data sources. It can compare different companies side by side and offer industry agnostic insights that can grow with your business. It can also save you time and effort. Pricing starts at $9 per month.

Another good option is Talkwalker, a consumer intelligence platform that offers social listening, media monitoring and social benchmarking. Talkwalker has broad coverage across 30 social networks and 150 million websites, with advanced boolean catalogs, AI assistants, customizable dashboards and sentiment analysis. It can help you develop marketing strategies, inform product development and find media partners, and it can be a good option for companies looking to boost growth and customer engagement.

For a broader suite of tools, check out Meltwater. Meltwater's AI-powered tools include media intelligence monitoring, social listening, social media management, consumer intelligence, influencer marketing and sales intelligence. With coverage of 270,000 sources around the world, Meltwater can help you improve editorial mentions, market research productivity, engagement and return on investment. The company offers a range of pricing tiers depending on your business needs.

Last, Keyhole is an all-purpose social media analytics tool that offers social listening, publishing and historical analysis. Keyhole tracks a range of social media services and offers tools like engagement rate calculators, influencer tracking, hashtag analysis and social media reporting. It's good for agencies, businesses, non-profits and B2C brands, helping you refine your social media strategy and improve your online presence.