If you want a tool to analyze your competitors' marketing and get useful data out of it, Competely is a good option. This AI-powered competitive analysis tool offers insights into marketing, product, pricing, audience, customer sentiment and more across many data points. It automates time-consuming research and analysis, saving you 10-30 hours per comparison, and offers pricing plans starting at $9 per month.
Another option is the Competitors App, which offers real-time insights into competitors' marketing efforts in email newsletters, social media and search engine rankings. It tracks website changes, SEO changes and ad campaigns, and can be set up to send you Slack notifications. It's designed to help marketers save time and resources while finding the winning strategies to stay ahead, with tiered pricing starting at $19.90 per competitor per month.
If you're looking to optimize ad creative, MadMen AI is a good choice. It offers data-driven insights into competitor ads to help you forecast and optimize. With automated tracking, competitive benchmarking and recommendations, it can reduce creative production time by up to 90% and cut ad spend by more than 50%. The platform offers a free basic plan and a Pro plan for $30 per month with more features.
Finally, Semrush is an all-in-one marketing platform that includes tools for SEO, content marketing, market research and social media management. With access to big data and more than 55 tools, Semrush lets you analyze competitors, grow organic traffic and optimize ads. It offers a free 7-day trial and tiered pricing plans, so it's a good option for small businesses and large enterprises.