Peach is a platform that lets businesses create feature-rich WhatsApp-native apps without ever taking users out of the chat window. The service is designed to reduce friction in user journeys, letting customers take a variety of actions within WhatsApp. Peach offers pre-built templates with built-in business logic so teams at companies of all sizes can get started quickly.
Some of the key features include:
Peach offers pricing tiers for different business needs. The Basic plan supports up to 10,000 Monthly Engaged Users, unlimited apps, broadcasts and chat functionality for $149 per month. The Premium plan offers custom Monthly Engaged Users, smart broadcasts, API and SDK access, custom reports and SOC2 & data residency support, and costs vary depending on specific needs.
Peach is geared for businesses that want to improve their WhatsApp interactions. It can help create a user experience that doesn't require users to download a separate app, which makes it suitable for a variety of businesses, including retail and hospitality, finance and education.
Published on June 13, 2024
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