Pathmonk

Pathmonk is a marketing platform that uses AI to help businesses get more conversions and sales from their websites. It tracks visitor behavior to figure out what they want to do and then steers them accordingly for real-time results. Pathmonk has three main products:

• Analyze: Tracks every interaction on a website to understand visitor behavior and offers insights.
• Personalize: Offers dynamic interactions and identifies qualified leads based on user intent.
• Retarget: Offers retargeting based on visitor behavior, not just cookies.

Pathmonk is designed to be easy to use, with a cookieless technology that's privacy friendly. It can be integrated with many websites and marketing automation tools so it can be set up quickly without needing developers.

Among Pathmonk's features are:

• Dynamic Interactions: Tailors visitor experiences based on their intent.
• Qualified Lead Identification: Automates lead qualification based on access to full contact information.
• Cross-Platform Retargeting: Works across multiple platforms and is anti-ad blocker.
• Clear Insights: Converts data into actionable recommendations for optimization.

Pathmonk is geared for businesses that want to optimize their customer journey and conversions. It's good for e-commerce, lead generation and informational sites. Pricing is based on monthly pageviews, starting at $450 per month. Larger businesses can contact Pathmonk for custom pricing.

Pathmonk also offers a variety of tools and resources to help its customers, including a help center, blog and podcast. It also offers flexibility for agencies to expand their services and help their clients with its AI-powered products.

Pathmonk's green credentials are reflected in a complementary product, Pathmonk Climate, which helps businesses calculate and offset their website carbon footprint. The two products are integrated, reflecting Pathmonk's dual focus on business success and environmental sustainability.

Published on July 3, 2024