Allora

Allora is an end-to-end, integrated hotel technology platform that uses AI to drive distribution, guest acquisition, retention and revenue optimization. It's a suite of products designed to increase revenue and build long-term guest relationships.

Allora enables independent hotels and regional hotel chains to maximize their operations with deeply integrated, cloud-based software built on an API-first architecture. The platform is designed to provide scalable, brand-aligned guest experiences that are tailored to each hotel's specific context and strategy.

Some of the key features of Allora include:

• Acquire: A dynamic suite of website design and digital marketing tools that can increase direct channel bookings by up to 25%. This includes tools for personalized messaging, dynamic rate management and guest profiling.
• Connect: Tools to increase guest revenue, including a Central Reservation System, Revenue Management System and Internet Booking Engine. These tools work to protect and nurture guest revenues through efficient reservation management and rate optimization.
• Retain: A Customer Relationship Management tool that helps hotels anticipate and respond to guest needs, reducing cancellations and increasing loyalty. This tool includes guest profile management, loyalty programs and personalized marketing.

Allora offers hotels a range of benefits, including:

• Increased Revenue: Through optimized distribution, guest acquisition and retention.
• Improved Efficiency: Through automated processes and streamlined operations.
• Enhanced Guest Experience: Through personalized services and targeted interactions.
• Reduced Cancellations: Through proactive understanding and response to guest needs.

With over 2,000 hotels across 20 countries using Allora, it has become a trusted technology partner in the hospitality industry, processing $4 billion in transactions annually and analyzing over 65 million online journeys each year.

Allora is a trusted platform for hotel management, empowering properties to stay ahead of the competition by leveraging the power of AI to drive revenue, customer lifetime value and profitability.

Published on July 6, 2024