Adscore

Classifies traffic as human, proxy, low-quality, or bot-generated, protecting ad revenue and preventing fraud with scalable and constantly updated detection.
Ad Fraud Detection Traffic Quality Analysis Advertising Optimization

Adscore is a system to help protect ad revenue by spotting and categorizing different types of traffic to the web. It's designed to classify traffic as human, proxy, low-quality or bot generated. The system spots traffic types through a system that's highly scalable and constantly updated with quality training data to improve its performance every day.

Adscore is useful for advertisers, ad networks and publishers trying to assess the quality of traffic they're buying or selling. The system offers sophisticated protection at a competitive price, so it's available to a wide range of customers.

Among Adscore's features are:

  • Bot Traffic Detection: Stops ad fraud and wasted computing resources.
  • Scraping Protection: Blocks unauthorized content scraping without affecting user experience.
  • Low Quality Human Traffic Detection: Accurately identifies users with outdated operating systems and devices.

Adscore pricing is based on impressions, with a starting cost of $0.01 CPM. There are four levels:

  • Tier 1: $0.15 CPM for less than 100k impressions per day
  • Tier 2: $0.10 CPM for 100k+ impressions per day
  • Tier 3: $0.05 CPM for 1M+ impressions per day
  • Tier 4: $0.01 CPM for 10M+ impressions per day

Adscore automatically adjusts tiers based on the number of impressions per day. Adscore offers a free trial for verification of up to 33K impressions, with no hidden fees or credit card requirements.

For integration, Adscore offers several options, including iframing, redirection, active filtering, JavaScript proxy, JavaScript tag, JavaScript API, and Cloudflare Worker. This means customers can pick the best way to integrate Adscore into their workflow and projects.

With Adscore, customers can stop buying fraudulent traffic and run high-quality ad campaigns at a low cost.

Published on July 29, 2024

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