Question: Is there a platform that provides detailed analytics on TikTok influencer audience demographics and engagement metrics?

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InsightIQ

InsightIQ is an all-in-one influencer marketing campaign management platform that includes advanced analytics for influencer discovery, campaign tracking and audience insights. It has a massive database of 450 million creators across multiple platforms, with filters for location, language, gender and age. You can track campaigns and make data-driven decisions about who to partner with.

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IMAI

Another good option is IMAI, which offers a full-featured influencer marketing platform with tools to find and manage influencers. It also includes influencer marketing analytics and campaign tracking so businesses and agencies can measure ROI and optimize their influencer marketing programs. The platform filters by more than 50 criteria, including audience demographics and engagement metrics.

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Creator Contacts

If you're specifically interested in TikTok influencers, Creator Contacts offers an AI-powered tool to search and connect with more than 504,000 TikTok content creators. The platform offers detailed analytics for influencer audience demographics and engagement metrics, making it a relatively affordable way to reach out to and market to micro-influencers.

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