If you're looking for a browser extension that offers social media insights and metrics for YouTube and Instagram, Keywords Everywhere is a good choice. This freemium extension for Chrome, Firefox and Edge offers a range of tools for digital marketers, including SEO, competitor analysis and content optimization. It offers keyword data and search volume from services like YouTube, Instagram, Google and others. The free version has limited abilities, but paid subscriptions unlock more.
Another good option is Brand24, an AI-powered information retrieval system that monitors your online presence on social media, news articles, blogs, videos, forums, podcasts and reviews. It offers real-time mentions and insights with features like sentiment analysis and automated reports. The tool supports more than 108 languages and offers customizable alerts, so it's good for companies of all sizes.
For YouTube-specific metrics and growth advice, TubeBuddy is an all-purpose tool to help creators optimize their YouTube channels. TubeBuddy offers tools like Thumbnail Analyzer, A/B Testing and Keyword Explorer to help you get more out of your video. It's particularly useful for creators who want to improve their search placement and views and subscribers.
Last, YouScan offers AI-powered social listening to analyze text, images and audience data from social media. It offers tools for customer opinion analysis, brand reputation monitoring and actionable insights. YouScan can be used for a variety of use cases, including brand health, crisis management and market research, with features like Visual Insights and Audience Insights. Its customizable dashboards and multilingual support make it a good tool for businesses.