If you need a platform to understand your customers' search intent and optimize your content accordingly, BrightEdge is a good option. It's a full-featured SEO solution and content performance marketing platform that offers real-time research, recommendations and rankings to help you navigate your customer journey from search intent discovery to content optimization and performance measurement. The platform covers search, content, social, local and mobile, and integrates with tools like Google Analytics and Adobe Analytics, so it's good for SEOs, digital marketers and CMOs/Executives.
Another good option is Surfer, which automates research, writing, optimization and publishing of SEO-optimized content. More than 150,000 content creators and SEOs use Surfer, and it offers a five-step workflow that includes auto-optimization, internal linking and real-time feedback on on-page optimization. It can handle multi-language content creation and has collaborative editing abilities, so it's good for teams.
If you prefer a more AI-based approach, Outranking is an all-in-one SEO content tool suite that covers the entire content creation process from planning and optimization to publishing. It uses AI to increase content ranking potential and return on investment, with features including real-time SEO content analysis, personalized SEO content generation and automated interlinking. It's geared for content strategists, writers and SEO pros looking to optimize content strategy and SEO performance.
You might also want to check out MarketMuse, which offers AI-powered content planning and optimization software that can analyze entire websites to offer personalized data. It automates content planning, analysis and optimization, and includes tools for content briefing, keyword research and competitive content analysis. MarketMuse is good for content marketers, SEO pros and agencies trying to improve their content strategy and drive organic traffic.