Vericast

Vericast offers financial institutions data-driven solutions to drive growth and performance. With the power of artificial intelligence, advanced technology and dedicated teams, Vericast provides insight-driven marketing strategies to maximize marketing effectiveness and customer engagement. The company's expertise is focused on financial institutions, helping nearly 6,000 US banks and credit unions overcome their marketing challenges.

Some of the key areas Vericast focuses on include:

• Acquisition & Retention: A data-driven approach to loan and deposit acquisition that engages consumers with relevant offers at the right time.
• Card Solutions: End-to-end card services designed to drive revenue and customer engagement, including instant issuance, manufacturing and sustainable options.
• Check Solutions: A digital-first check program that improves operational efficiency and increases check order capture.
• Contact Center: Inbound and outbound support to deliver exceptional customer experiences.
• Customer & Employee Insights: Research solutions that provide deep customer expectations, needs and experiences.
• Customer Change Management: Proactive engagement strategies to minimize disruption and deliver high-value customer experiences.
• Digital Marketing: Online advertising solutions that leverage deep consumer insights to target the right customers.
• Direct Mail: Advanced direct mail technology and end-to-end support for successful campaigns.

Vericast's solutions address a range of financial institution needs, from improving check order capture to driving loan and deposit growth. By combining data analytics and advanced modeling, they help identify the ideal customer profile and engage them with targeted offers and messaging.

Vericast's results are evident in case studies, including a regional bank that achieved a low cost per acquisition using targeted consumer data and a 19-branch bank that increased checking account acquisition and value.

For more information or to explore career opportunities, please visit their website. Contact Vericast directly to learn more about their services and how they can support your financial institution.

Published on July 30, 2024