Twik

Automatically tracks user journeys and optimizes funnels to maximize conversions, respecting user privacy and regulations, with self-learning analytics and AI-driven optimization.
Conversion Optimization E-commerce Optimization Personalization Platforms

Twik is an autonomous AI platform that tracks user journeys and optimizes funnels to maximize conversions. The tool gives websites self-learning analytics and AI-driven optimization while respecting user privacy and adhering to regulations.

Twik's features include:

  • Auto Goals & KPIs: Track visitors with 99.9% accuracy using a lifetime ID, logging every event and traffic.
  • Signal Delivery: Reclaim lost marketing signals to optimize conversions and find new potential customers.
  • Funnels: Reclaim knowledge of user behavior with a complete overview of user journeys across the site.
  • Plug & Play Installation: Control customer attention and optimize shopping experiences in less than a minute, with no setup or configuration required.
  • Seamless Insights: Get actionable analytics to drive results, without distractions.
  • Tagless, Funnel Mapping: Automatically identify user interactions and site elements for easy goals and KPI setup.
  • Individualized Product Catalogs: Tailor store offerings to show each visitor products they are most likely to be interested in.
  • Effortless Optimization: Increase conversions without increasing traffic with autonomous hyper-personalization.
  • GenAI Visual Workspace: Create personalized experiences with AI-driven automations and a visual editor.

Twik automates a number of elements to personalize user experiences:

  • Customizable Product Grids: Show users products based on their browsing history.
  • Personalized Navigation Menus: Automatically sort navigation menus based on user behavior and browsed content.
  • Google Analytics Integration: Automatically inject events like cart additions, wishlisted items, and more into Google Analytics.
  • Personalized Search Results: Sort search results based on user preferences.
  • Homepage Categories: Optimize user experience by dynamically sorting homepage categories for relevance.
  • Product Recommendations: Increase sales with AI-driven product suggestions based on customer preferences.
  • Lower Out of Stock: Automatically push down out-of-stock products to the end of the product list.
  • Sticky Add to Cart: Customize the visual appearance of the add-to-cart button.
  • Search Enhancer: Enhance search bars with text-to-speech recognition.
  • Currency Localization: Automatically display product prices in different currencies matching the user's geo-location.

Twik's pricing is based on monthly visits:

  • Starter: Free, up to 25,000 monthly visits.
  • Growth: $99/month for up to 100,000 monthly visits.
  • Pro: $249/month for up to 250,000 monthly visits.
  • Ultimate: Custom pricing for larger traffic volumes, including dedicated account management, custom onboarding and premium SLA.

Twik touts its ease of use and real-world results, including an average revenue uplift of 12.1% and 99.9% tracking accuracy. The instant setup and zero maintenance requirements mean it's available to a broad audience.

Published on July 5, 2024

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