Scale Insights

Scale Insights is an AI-powered Amazon PPC automation software designed to help users manage and optimize their advertising campaigns more efficiently. The platform gives Amazon FBA sellers complete control over their PPC campaigns to maximize ROI and get the most out of their data. The company behind Scale Insights is a team of five experienced Amazon FBA sellers with more than $200 million in revenue who wanted to create a scalable and flexible solution to manage thousands of campaigns and get the most out of ad spend.

Some of the key features of Scale Insights include:

• Automation Management: Build complex workflows, nest multiple rules and customize strategies to achieve specific campaign goals.
• Precise Control: Algorithms, rules and parameters give fine-grained control over automation.
• Powerful Algorithms: Includes dayparting, status, whitelist, bidding, placement, revive and negative word rules.
• Ads Insights: Get detailed insights into how pricing, advertising strategies and promotions drive organic sales.
• Workflow Templates: Scale automation to existing SP, SB or SD ads.
• Transparency: See what's coming, see how algorithms are calculating, and audit automation changes.

Pricing is based on the number of automated ASINs, which is calculated based on the ad group's associated ASIN and the marketplace. Each plan includes access to algorithms, actions, ads insights and sales analytics, and there are no setup or cancellation fees. The plans are as follows:

Scale Insights supports many Amazon marketplaces, including the United States, Canada, Mexico, United Kingdom, Germany, France, Italy, Spain, Netherlands, Japan, Singapore and Australia. The company recommends the platform for FBA sellers, and offers a free trial to try its features. With Scale Insights, customers can automate their Amazon PPC campaigns, increase traffic and optimize ad spend to maximize profits.

Published on June 13, 2024