RightMessage

RightMessage is an email list segmentation and personalization tool that can help you generate more leads and sales by personalizing the experience you offer to people visiting your website. By moving beyond the one-size-fits-all approach, RightMessage lets you create customer journeys that ask the right questions of the right people, and visually design who should be asked and shown what.

The tool also comes with conversion-optimized widgets and two-way integration with email lists, which means the data you collect is automatically enriched in your email marketing database. This means you can personalize marketing messages, such as email opt-ins, sales pages and onboarding emails, to resonate with each audience segment.

RightMessage also offers full-site personalization, so you can point-and-click to personalize any content on your website, including headlines, copy and images. Campaigns are automatically A/B tested to maximize return on investment. The tool also comes with a library of CTA Funnel Recipes to get you started and an educational content library to help you learn how to use the tool effectively.

The tool integrates with several email marketing services, including ActiveCampaign, ConvertKit and Mailchimp, among others. Pricing includes two options: the CTA Plan at $79 per month, which includes survey and segmentation abilities, and the Personalize Plan at $179 per month, which adds full-site personalization and advanced features. A 14-day free trial is available for both plans.

RightMessage says it can help businesses boost conversions and sales by making it easy to segment and personalize their on-site experiences. With its interface and features, the tool should appeal to a wide range of businesses looking to improve their marketing and better connect with their audience.

Published on July 5, 2024