Red Points

Red Points is an AI-based system to protect your brand from fraudulent activity, including counterfeiting, fake websites, social media scams and piracy. The system is designed to protect your revenue and keep your customers' trust.

Among its features are:

• Counterfeit Detection: Identifies and removes fake physical products and replicas for sale on the internet.
• Gray Market Management: Tracks and removes authentic products sold through unauthorized channels.
• Brand Impersonation Protection: Monitors and removes websites, social media profiles and apps that impersonate your brand.
• Domain Abuse Mitigation: Tracks and removes domains that use your brand.
• Piracy Prevention: Stops illegal content distribution, credential reselling and circumvention.

Red Points offers a range of plans to suit different business needs. These include:

• Starter: Unlimited takedowns, listing enforcement, search engine de-indexing and basic brand protection features for growing brands.
• Professional: Adds social media profile reporting, marketplace and social media priority enforcement and dedicated customer support for growing brands.
• Enterprise: Includes advanced features like clustering technology, custom dashboards and managed services for global brands with large product portfolios.
• Field Investigations: Custom offline investigations to track down counterfeit rings and identify criminal networks.
• Seller Reports: Open source investigations to identify key offenders and get seller information.
• Test Purchases: Verifies infringement through anonymous purchases and gathers evidence.
• Launch and Always-on: Designed for content protection, 24/7 monitoring and enforcement for various asset types.
• Custom: For complex content catalogs, with dedicated analyst teams and custom reports.
• Lite, Standard and Premium: Content protection plans with different levels of scope and features, from basic guidance to advanced rights management.
• Account Sharing: Monitors and removes account access logins being resold online.
• Code Splitting: Stops installation and activation keys being resold online.

Red Points uses a variety of AI models and automation tools to quickly identify and remove fraudulent activity, ensuring your brand is protected and trustworthy. The platform also includes features like predictive models, advanced text and image recognition, and API priority enforcement to make it more effective.

For more details and to see how much Red Points costs, check out the company's website.

Published on July 24, 2024