Headless Commerce

Headless Commerce is a trusted foundation for businesses to connect with customers anywhere, at any time, through headless APIs and connected customer data. This foundation empowers companies to easily embed commerce into multiple touchpoints, including social media, in-store kiosks and B2B buyer portals, while giving them complete control over the front-end experience.

Some of the key benefits include:

• Front-End Framework Freedom: The ability to build with the front-end framework of your choice, ensuring flexibility and compatibility with existing technology.
• Developer Resources: Access to tools, learning resources and a community of experts in the Salesforce Developer Center to speed development and maintenance.
• API-Powered Shopping: Unlocking revenue channels by connecting all touchpoints and back-office sources, making any channel a buying channel.
• Custom Functionality: The ability for developers to extend with custom functionality through API extensions, supporting specific business requirements.
• API Performance: Fast API responses across all channels through fast and scalable APIs.

Headless Commerce is designed to provide trust, scale and uptime across the architecture, with a global scale that has handled over 10 billion API calls during peak periods like Cyber Week. It also has 99.99% historical uptime and advanced security tools to protect against threats. For companies looking to get a head start on success, implementation services from trusted Salesforce advisors are available to provide coaching sessions, 24/7 phone support and developer support.

Pricing and implementation costs vary, but customers can contact Salesforce experts to discuss their needs and get a custom quote.

Headless Commerce is geared for companies looking to unlock agility and flexibility, particularly those with large, digitally mature development teams. It's well suited for companies that want to make rapid changes and updates to their storefronts without impacting the back end, resulting in better customer experiences and higher conversions.

Published on July 11, 2024