Enigma

Enigma offers core entity data that can be used for a variety of business purposes, including sales and marketing campaigns, Know Your Business (KYB) and customer onboarding, underwriting and sanctions compliance screening. The data platform offers a broad view of business identity and financial health, with the highest coverage of small to medium-sized businesses (SMBs) in the United States, over 95%.

Enigma's data is designed to be easily integrated with workflows and inference engines, and can provide real-time merchant card transactions to help inform signals about small business financial health. Some examples of its data use cases include:

• Ideal Customer Profile (ICP) Definition: Target with more detailed data to find the best prospects.
• Account Management: Trigger and event-based marketing insights for better customer understanding.
• Real-time Risk Decisioning: Get monthly card revenues and transactions intelligence for dynamic risk assessment.
• Credit Limits: Set initial credit limits and loan amounts with more detailed data.
• Predict Default Likelihood: Use more detailed data to predict delinquency.
• Instant KYB Verification: Onboard customers faster and reduce friction with best-in-class coverage.
• Customer and Transaction Screening: Screen with confidence and cost-effectiveness.

Enigma's data is particularly useful for financial services, merchant services, and vertical SaaS companies. By using Enigma's data, businesses can better assess risk, improve marketing and better understand their customers.

Pricing isn't publicly disclosed, but you can reach out to the Enigma team to discuss custom pricing arrangements or schedule a demo. Enigma also offers a data console for direct access to its data and enterprise onboarding. It also partners with other companies to offer its data to their customers and networks, with the goal of making it easier for financial institutions to get the broad data they need.

Ideal customers for Enigma include sales and marketing teams, risk and underwriting teams, and compliance teams looking to improve their workflows and decision-making processes. With its broad data sets and flexible integration options, Enigma is a useful addition to businesses looking to optimize their operations and better understand their customers.

Published on August 3, 2024