If you want an Instagram analytics tool that offers more in-depth insights into your Reels' performance and offers suggestions on how to improve, DisplayPurposes is a good choice. The company offers Reels Metrics to monitor your reach and other key performance indicators. It also offers tools for researching and optimizing hashtags, analyzing profiles and tracking follower growth. DisplayPurposes also offers a banned hashtags checker and a followers analysis tool to help you find the best times to post, so you can get the most out of your organic reach and optimize your content calendar.
Another option is Iconosquare, a full-featured social media management tool that includes advanced analytics and reporting tools to help you track your performance and get new insights. Iconosquare also offers AI-powered tools for content inspiration and post approval processes to help you streamline your content creation and reporting. It's geared for brands and agencies looking to improve their social media presence and manage their content across many channels.
For a more unified approach, Sked Social offers an all-in-one social media management tool that includes an AI-powered analytics tool to help you understand your social media performance. Sked Social lets you schedule, publish, engage and analyze your content on Instagram, Facebook, TikTok and other social media sites. Its visual scheduler, collaboration tools and link-in-bio tool make it a good option for individuals and teams looking to improve their social media presence.
Last, Reap is an AI-powered video repurposing tool that can turn long videos into short-form clips optimized for TikTok, Instagram and YouTube Shorts. Reap uses AI curation, dynamic framing and attention-grabbing subtitles to boost your video content, and it offers insights into which parts of the video perform best. That could be useful if you want to reuse your video content and optimize its performance on different platforms.