If you're looking for an SEO tool that'll give you a detailed website audit and a clear idea of what to do with it to improve your website, Ahrefs is a good option. Ahrefs offers a unified interface for managing and monitoring SEO work, including tools like Site Audit for finding and fixing SEO issues, Keywords Explorer for finding the right keywords and Rank Tracker for monitoring keyword placement. It has five pricing levels, so it can accommodate people with varying levels of expertise.
Another powerful option is RankWatch, which uses AI to generate actionable insights to boost organic traffic and rankings. It includes real-time rank tracking, competitor analysis, backlink analysis and detailed website audits. RankWatch also offers white-label reporting and a 14-day free trial, so it's a good option for SEO pros and agencies looking to get more out of their work.
Moz also offers a broad range of SEO tools, including Moz Pro for keyword research, competitive analysis, link research and rank tracking, and Moz Local for managing local business listings. Moz also offers a range of free SEO tools and a wealth of learning resources, including guides and webinars. With a free 30-day trial, you can try it out and see how it can help you optimize your SEO.
Semrush is another all-in-one marketing tool. It offers tools for SEO, content marketing, market research, advertising and social media management. With its big databases and multiple pricing tiers, Semrush is used by millions of marketing professionals and is a favorite among Fortune 500 companies.