OTTO

OTTO is an AI-powered SEO tool that automates many website optimization tasks, saving hundreds of hours for marketing or agency teams. Designed to make SEO easier, OTTO lets you add a pixel to your website and run thousands of optimizations with the click of a button.

Some of the features of OTTO include:

• Technical Fixes: Automatically finds and fixes technical problems on your website.
• Content Optimizations: Creates high-quality content for your target audience and optimizes page titles, meta descriptions, alt tags, and schema markups.
• Backlink Building: Helps build backlinks to improve website authority.
• Content Creation: Creates optimized content based on your website's Google Search Console data and the Search Atlas Holistic SEO blueprint.

To use OTTO, customers add the OTTO pixel to their website header, which audits the site to find problems and opportunities. The tool then recommends personalized suggestions, and once approved, applies the changes instantly regardless of the content management system (CMS) used.

OTTO is part of the Search Atlas suite, a collection of SEO tools for keyword research, AI content creation, backlink analysis and more. Subscription tiers are designed to accommodate different team sizes:

• Starter: $99/month for 5 site projects, 2 user seats, and basic SEO tools.
• Growth: $199/month for 15 site projects, 3 user seats, and additional features like site auditing and HARO AI.
• Pro: $399/month for unlimited projects, 5 user seats, and advanced features like full dashboard whitelabeling and bulk workflows.
• Enterprise: Customized pricing for customized quotas and API access.

OTTO is a good option for freelancers, small teams, agencies and enterprise businesses that want to optimize their SEO and get the most return on investment. You can sign up for a Search Atlas subscription to try the AI SEO assistant and see what it can do.

Published on June 15, 2024