If you're looking for a tool to boost your landing page conversion rates by using AI to optimize copy, Unbounce is a great option. The company offers a landing page builder and Conversion Rate Optimization (CRO) platform that incorporates AI insights. With its drag-and-drop builder, A/B testing and AI copywriting, Unbounce lets you create high-performing landing pages and popups, resulting in an average 30% conversion rate boost. It also comes with more than 100 customizable templates and integrates with popular marketing tools like Google Analytics, Hubspot and Salesforce.
Another tool worth considering is AB3.ai, which uses Generative AI to automate copy and content optimization. The service lets businesses launch campaigns with a single line of code and measure the performance of different variations of a page. AB3.ai automatically generates new variations for optimization, and customers have seen an average 45% boost in website conversion rates over the first 30 days. Pricing varies depending on the tier, but there's a free trial period, so it's worth a look for businesses of any size that want to improve their conversion rates.
If you want to focus specifically on landing page copy, you might want to try Landing Page Copy Audit. This AI-powered tool analyzes and optimizes landing page copy based on behavioral, decision-making and psychological sciences. It offers actionable recommendations to increase conversion rates and overcome objections to a purchase, helping you make your marketing more effective by understanding what's going on in customers' heads. The one-time cost of $2 is a pretty low price to pay for landing page copy optimization.
Last, Instapage is a landing page platform that includes AI content creation, A/B testing and personalization. Its drag-and-drop tools and more than 500 templates let you build fast-loading pages targeted at the right audience. Instapage is designed for marketing teams that want to improve conversion rates without having to hire a developer, so it's a good option for those who want to centralize their landing page optimization work.