Waypoint

Visually design and send data-infused emails with a powerful template builder, end-to-end observability, and custom domain support for seamless transactional email delivery.
Email API Transactional Email Management Collaborative Workflow Tools

Waypoint is an email API for product teams working collaboratively. It's got a powerful template builder and end-to-end observability to make sure transactional emails are delivered and effective. The service is designed to make it easier to create and send data-infused emails, splitting the work between designers and developers.

Waypoint's template builder lets you design emails visually, without any programming, so designers and non-technical team members can use it. The builder includes variables, conditionals and loops so emails look good on different email clients and devices. Other features include:

  • Custom Domains: Send emails from your own domain with verified DNS records.
  • Template Layouts: Reuse headers and footers for consistent branding.
  • Batch & Unsubscribe Links: Add unsubscribe links and use batch API requests.
  • Sandbox API Requests: Test and log emails without actually sending them.
  • Real Human Support: Get help directly from the design and engineering team.

Waypoint's pricing tiers are designed to match your needs, including a free tier for testing emails and paid tiers with different email limits.

  • Free: $0/mo - test emails only, unlimited templates, unlimited workflows, 2 domains, 1 workspace.
  • Starter: $20/mo - 10,000 emails/mo, unlimited templates and workflows, 2 domains, 1 workspace.
  • Growth: $80/mo - 100,000 emails/mo, unlimited templates and workflows, unlimited domains, 1 workspace.
  • Pro: $250/mo - 250,000 emails/mo, unlimited templates and workflows, unlimited domains, 1 workspace, dedicated IP address.

Waypoint is geared for product teams that want to streamline and speed up their transactional email workflow, taking advantage of a powerful template builder and detailed observability to make sure emails get delivered.

Published on June 14, 2024

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