Launchmetrics

Unify brand management with AI-powered insights, streamlining sample tracking, event planning, media monitoring, and competitor benchmarking to optimize marketing campaigns.
Brand Performance Management Marketing Campaign Management Fashion Industry Solutions

Launchmetrics offers a suite of tools to help you improve your brand performance in the fashion, lifestyle and beauty industries. This unified platform provides a variety of solutions to help you manage all aspects of your brand, from sample management to event planning, media monitoring and benchmarking.

Launchmetrics lets you orchestrate your brand activities from one place, so you can better plan, execute and measure the success of your marketing campaigns and activations. With the platform, you can:

  • Manage Samples: Digitally track your samples to minimize loss and optimize your workflow.
  • Organize Events: Plan and manage in-person, digital and hybrid events, including guest lists, invitations and seating charts.
  • Distribute Digital Assets: Present your collections through branded digital showrooms to easily distribute and track product images.
  • Monitor Media Coverage: Track editorial mentions around the world and assess your brand's presence in print, online and social media.
  • Benchmark Competitors: Compare your brand's performance to industry benchmarks to identify areas for improvement in your strategy.

Launchmetrics uses AI-powered insights to help you make data-driven decisions. The platform is used by more than 1,700 brands, including Lacoste, Paul Smith and Jacquemus. Customers have reported dramatic improvements in efficiency, including a 3x speedup in launching campaigns, a 35-hour reduction in manual work per week and a $500,000 annual cost savings.

Launchmetrics is geared for fashion, lifestyle and beauty brands looking to optimize their brand performance, streamline operations and get the most return on investment out of their marketing and communication efforts. The company offers a variety of modules and services to meet the specific needs of the industries.

You can find pricing details on the Launchmetrics website. There, you can select a plan that best fits your needs. Check out their website to see how Launchmetrics can help you optimize your brand's performance.

Published on July 11, 2024

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