Inshorts Group

Inshorts Group is a technology company that focuses on short format information content. The company is working to make information easily accessible, personalized and bite-sized, both at a local and global level. With the help of technologies like AI, it is able to present news stories and hyperlocal information in a way that is most relevant to users.

The company's flagship product is news presented in 60-word summaries, curated by content partners, data scientists and AI engineers. The company's app and website present information across a range of categories including technology, business, politics and entertainment.

Another product is Public, a short format video content app that presents users with information from their neighborhood and community. It helps users connect with real-time events happening around them, giving them a more immersive and personalized experience.

Inshorts Group has more than 100 million users and over 10,000 businesses that use its apps to stay informed and reach customers. More than a billion stories have been shared so far, helping people to stay up to date with local and global information.

The technology stack includes the use of AI/ML, new ad formats, data analytics, content tagging, targeted delivery and cloud space optimization. This allows the company to present high quality content in an efficient manner and to continue to innovate to improve the user experience.

Inshorts Group's services are designed for tech-savvy people, particularly millennials and Gen-Z, who are looking for insights in a bite-sized format. Public app is designed for people who want short video clips about what's happening in their neighborhood. The platform is available in all major languages in India and is a trusted source of information for users.

Published on July 6, 2024