Doofinder

Doofinder is an in-house search engine that's designed to make e-commerce sites more useful. It uses AI to deliver search results that are more likely to convert visitors into customers and to increase sales. It's easy to set up and use, and it's relatively inexpensive, which is why it's useful for online merchants.

Doofinder's setup process requires no programming skills, and the company offers dedicated support to ensure a smooth integration with e-commerce sites using Shopify, Magento, WooCommerce and Prestashop. Among its features:

• Autocomplete: Shows search results as customers type to help them find what they're looking for.
• Personalized Search Results: Shows products that are more likely to be of interest based on the customer's behavior and preferences.
• Mobile and Voice Search: Provides a search experience that works on phones and that's optimized for voice search.
• Smart Search: Uses natural language processing technology to understand synonyms and spelling errors and to try to infer what customers are looking for.
• Faceted Navigation: Lets customers narrow down their searches with filters like price, color and size.
• Visual Search: Lets customers search for products by uploading photos.
• Real-time Statistics: Gives online retailers a look at what customers are searching for so they can optimize for better conversions.
• Searchandising: Shows banners and promotions related to specific search terms.
• Guided Search: Suggests filters that customers are likely to want to apply so they can get to what they want faster.

Doofinder can be used with many e-commerce sites, but it's designed to work with the most popular ones. Pricing is tiered based on the number of searches:

• Free: Up to 50,000 requests per month.
• Basic: $35 per month (billed annually), with features like suggestions, synonyms, voice search and analytics.
• Pro: $59 per month (billed annually), with features like recommendations, dynamic re-ranking and custom results.
• Enterprise: $389 per month (billed annually), with features like real-time stats and visual search.

A 30-day free trial lets you try Doofinder and see which tier is right for your business. If you're an online retailer looking for a better way to power your site search and improve your customers' experience, Doofinder is worth a look.

Published on June 24, 2024