For monitoring and analyzing social media performance across multiple profiles and platforms, Keyhole is a powerful option. It includes features for social listening, publishing, historical analysis, brand monitoring, hashtag tracking, competitor analysis, influencer marketing, campaign tracking, and market research. Keyhole supports many major social media services like TikTok, Twitter, Instagram, Facebook, YouTube, and LinkedIn. It also includes engagement rate calculators, influencer tracking, and social media reporting, making it a good option for agencies, businesses, non-profits, and B2C brands.
Another good option is Facelift Data Studio, which aggregates data from multiple social media profiles to give you in-depth analytics and customizable metrics. It includes data consolidation across hundreds of profiles, automated reporting, and API integration with tools like Google Big Query. The platform is geared for social media managers, data analysts, marketing directors, marketing agencies, brands, and media companies looking to optimize their social media strategy and get performance insights.
Sprout Social is an all-in-one social media management platform that uses advanced AI and Machine Learning to help businesses get the most out of their social media efforts. It offers fast, actionable insights, integrates with services like Salesforce, and offers customizable reports that align with business goals. With a range of tools for social media engagement, analytics and publishing, Sprout Social is used by more than 30,000 top brands and organizations, so it's a good option for large-scale social media management.
For a more advanced option, Fanpage Karma offers tools for analyzing, communicating and publishing content across multiple social media channels, including Facebook, Instagram, Twitter, LinkedIn and TikTok. It offers detailed analytics and customizable reports, a unified inbox for managing all channels, automated workflows, an editorial calendar and AI-generated content, making it a good option for businesses, agencies and freelancers.