Question: Is there a content analytics tool that can help me optimize content recommendations and improve organic search?

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Conductor

If you're looking for a content analytics tool to get a better handle on recommendations and organic search, Conductor could be a good choice. It can provide keyword data and competitive analysis through its SEO Insights feature to help you get more visibility in organic search. Its Content Creation and Optimization feature uses AI-based recommendations to try to get your team working more efficiently, and its Website Monitoring tool can alert you in real time to help you spot and fix website problems. Conductor can integrate with multiple tech stacks, providing a unified view of SEO, content and website technical health.

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BrightEdge

Another option is BrightEdge, which offers research, recommendations and rankings in real time to inform your content strategy. With a range of abilities in search, content, social, local and mobile, BrightEdge can help you optimize content performance and manage SEO across the customer journey. Its Autopilot feature can perform zero-touch optimization, and Content Advisor combines search insights with generative AI to speed up content creation. BrightEdge can integrate with Google Analytics and other marketing systems, making it a good choice for enterprise-level SEO and content marketing.

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Scalenut

If you want AI-based optimization, Scalenut is an option. It can handle content creation and optimization from keyword planning to SEO content creation. Scalenut features include a keyword planning tool, competition research and real-time SEO score auditing, along with analytics for website traffic and keyword insights. It's geared for SEO strategists, content creators and agencies looking to improve their organic growth approach.

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MarketMuse

Last, MarketMuse offers an AI-powered content planning and optimization software. It can automate content planning, analysis and optimization, and includes tools for competitive content analysis, keyword research and content briefings. MarketMuse is designed to help content marketers and SEO professionals develop better strategies and drive organic traffic, with personalized data to help them build fact-based content strategies. It's available in Standard and Premium plans depending on your needs.

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