If you want a tool to create web-based AR experiences for phones and AR headsets, Blippar is a top contender. It's got a drag-and-drop interface for creating AR content without programming, its Blippbuilder Studio, which works on phones and AR headsets, has a library of 3D models and various tracking options. And it's got a WebAR SDK for programmers, too, integrated with frameworks like PlayCanvas, A-Frame and Babylon.js, so it's got a lot of power, too.
Another strong contender is Snap AR. It lets creators build AR experiences for Snapchat, Snap Camera and Spectacles. Snap AR has tools like Lens Studio and Lens Web Builder for nonprogrammers, and Lens Analytics for tracking engagement. It's got Spectacles support for a different AR experience, and it's got a way for creators to cash in through the Snap Lens Network and Creator Marketplace.
Last, Hololink has an AR editor with a drag-and-drop interface good for creating interactive marketing experiences. It's got features like product visualization, multi-image tracking and 360-degree experiences. With analytics to track views and engagement, Hololink can help agencies and brands get more out of their customer interactions and conversions.