Narrativ

Narrativ is a marketplace that connects advertisers with talent who can license and use their likeness in ads. The service lets talent control their AI-generated likeness, screen ad requests and earn passive income. Advertisers, meanwhile, can select the talent they want to work with and create audio and video ads directly from text.

Among Narrativ's features are:

• Talent Control: Talent set their own ad prices, approved advertisers and specific ad copy.
• Agent Integration: Agents can be added to handle brand relationships and approve ads on behalf of the talent.
• Fast Ad Generation: Advertisers can create multiple ad reads from a single text prompt, letting them quickly experiment with different ad copy.

Narrativ's main benefit is to advertisers, who get a direct connection to a wide range of talent and a way to create ads more easily. For talent, it's a way to monetize their likeness without losing control.

Narrativ is designed to help both talent and advertisers manage their relationships and ad campaigns. The idea is to make it easy for talent to protect and sell their likeness while giving advertisers the tools to create ads effectively.

Published on June 13, 2024