ModiFace

Enables virtual try-on, skin analysis, and personalized product recommendations for beauty products, increasing consumer engagement and driving sales.
Augmented Reality Beauty Technology Personalized Product Recommendations

ModiFace is a specialist in augmented reality (AR) and artificial intelligence (AI) services tailored for the beauty industry. Its technology is designed to increase consumer engagement through virtual try-on, skin analysis and personalized product recommendations.

ModiFace offers a variety of AR features, including:

  • Makeup Virtual Try-On: Allows users to virtually try color cosmetics, such as lipstick, eyeshadow and foundation, on their live video or images.
  • Hair Virtual Try-On: Allows users to virtually try different hair colors and styles on their image or live video.
  • Skin Analysis: Analyzes skin concerns, such as fine lines, wrinkles and dark pigmentation, and recommends products based on individual needs.
  • Nail Virtual Try-On: Allows users to virtually try nail colors, finishes and nail art.

These AR experiences can be easily integrated into product pages, standalone apps or even physical stores through their software development kit or embeddable miniprograms. ModiFace's technology is designed to be lightweight and fast, ensuring a seamless user experience across devices.

ModiFace's solutions are based on close collaboration with L'Oreal experts, using their research and validation studies to ensure high accuracy and fairness in their trackers and analysis. The technology is continuously improved through ongoing research and validation studies, ensuring that the AR experiences are as realistic and personalized as possible.

ModiFace's services are priced as a single annual license fee, with additional features and customization available through add-ons. Prospective customers can learn more about pricing and implementation on the ModiFace website.

ModiFace's focus on innovation and expertise in the beauty industry has made it a trusted partner for brands like L'Oréal, Garnier and Essie. Its technology has been used by nearly a billion consumers around the world, cementing its position as a leader in beauty technology solutions.

Published on July 7, 2024

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