Hansel

Hansel is a no-code product growth platform that lets mobile-first companies optimize user funnels and get people to adopt features without having to write any code. With Hansel, you can send real-time nudges to address drop-off points and boost engagement, all through an intuitive interface.

Some of Hansel's key features include:

• Nudge Library: A library of customizable nudges like Beacons, Tooltips and Spotlights that you can use to address different user situations.
• User Journey Builder: A flowchart-based interface where you can drag and drop segments to create detailed user journeys and then send nudges at the right moments.
• Segmentation Engine: The ability to define user segments based on analytics data without writing any code.
• Reporting: The ability to automatically track the effect of nudges on user metrics, including event count, conversion and sum of property.

Hansel works on Android, iOS, Web and mWeb, and integrates with popular analytics tools so you can figure out user context and send nudges accordingly.

Hansel is geared for product teams that want to optimize their product funnels and get people to engage more without having to know how to write code. Pricing isn't disclosed, but the company offers a demo so interested parties can check out the product and see if it's worth the cost.

Published on July 4, 2024